05
Colour
Colour brings energy, warmth, and distinction to the Royce Simmons Foundation brand. We use it thoughtfully to stand out, enrich our storytelling, and help guide supporters clearly and effectively through our communications.
The Basics
Our brand is underpinned with a colour palette designed to be vibrant, energetic and distinctive. To help achieve greater brand recognition it is important that our colour palette is applied consistently.
Colour values
HEX
A hexadecimal way of representing the red, green and blue of screen colours.
RGB
Red, green and blue, the component colors which create all screen colours.
CMYK
Cyan, magenta, yellow and black. The four colours used in offset and digital printing.
PMS
Pantone Matching System: Global colour numbering for precise colour selection and matching.
Please note:
Various factors can affect colour reproduction. Prior to large-scale print runs, it's advisable to conduct testing.
Primary Colour Palette
Name:
Dark Blue
HEX:
#001DAO
RGB:
0/29/60
CMYK:
100/76/0/9
Pms:
293 C
Name:
Sky Blue
HEX:
#BAEBFF
RGB:
186/235/255
CMYK:
38/4/0/0
Pms:
291 C
Name:
Cyan Blue
HEX:
#00C9D7
RGB:
0/201/215
CMYK:
65/0/6/0
Pms:
311 C
Name:
Faint Green
HEX:
#D7FFC2
RGB:
215/255/194
CMYK:
25/0/50/0
Pms:
7486 C
Secondary Colours
Name:
Dawn Purple
HEX:
#483CFF
RGB:
72/60/255
CMYK:
87/66/0/0
Name:
Mint Green
HEX:
#D7FFC2
RGB:
215,255,194
CMYK:
25/0/50/0
Pms:
7486 C
Name:
Footy Field Green
HEX:
#4AB40D
RGB:
74/180/13
CMYK:
68/0/100/0
Pms:
361 C
Name:
Midnight Blue
HEX:
#002847
RGB:
0/40/71
CMYK:
100/72/0/73
Pms:
282 C
Name:
Soft Pink
HEX:
#FFB3FD
RGB:
255/179/253
CMYK:
7/29/0/0
Pms:
250 C
Name:
Pink Panther
HEX:
#FF61EF
RGB:
255/97/239
CMYK:
5/64/0/0
Pms:
224 C
Name:
Playful Purple
HEX:
#662481
RGB:
102/36/129
CMYK:
66/100/0/4
Pms:
2603 C
Name:
Vanilla
HEX:
#FCF4E1
RGB:
252/244/225
CMYK:
1/1/29/0
Pms:
7499 C
Name:
Peach
HEX:
#FDD6BA
RGB:
253/214/186
CMYK:
0/15/23/0
Pms:
475 C
Name:
Sangria
HEX:
#FF6333
RGB:
255/99/51
CMYK:
0/68/85/0
Pms:
1645 C
Name:
Burgundy
HEX:
#511124
RGB:
81/17/36
CMYK:
7/100/35/64
Pms:
7421 C
Black & White
Name:
Black
HEX:
#000000
RGB:
0/0/0
CMYK:
100/61/32/96
PMS:
Black 6 C
Name:
White
HEX:
#FFFFFF
RGB:
255/255/255
CMYK:
0/0/0/0
PMS:
Bright White
Name:
Grey 800
HEX:
#333333
RGB:
51/51/51
CMYK:
0/0/0/90
PMS:
446 C
Name:
Grey 600
HEX:
#666666
RGB:
102/102/102
CMYK:
0/0/0/70
PMS:
424 C
Name:
Grey 100
HEX:
#E6E6E6
RGB:
230/230/230
CMYK:
0/0/0/20
PMS:
420 C
